How to get onboarded on Swiggy & Zomato
As customers are migrating from “Aaj khaane mei kya hai?” to “Aaj kya order karein?”, Swiggy and Zomato are the heroes you need. They have brought the customers to the thresholds of your online shop. There is no better time than now to list your cloud kitchen on Zomato and Swiggy.
Want to know how to get started? Here you go-
The Very 101 of Getting Official
Before you even begin the process, it is essential to have these three things ready:
- Company registration documents (LLP, Partnership, or Sole Proprietorship)
- FSSAI Registration
- GST Certificate and Registration (if applicable)
Why complicate matters when they can remain simple? It is pertinent to note that, Zomato and Swiggy does onboard you without GST registrations. But be clear, you need not register for GST unless your turnover is more than Rs 40 Lakh(This may vary in some states as they are asking for a mandatory GST registration too. So please check before going ahead ). The GST filing and processes to be followed will take up a lot of your precious time once you register. So, why do it, unless absolutely required? Swiggy and Zomato onboard you without a GST registration with a simple declaration signed by you.
Let the Process Begin!
Now that you know the basics, let us get started:
- Log on to:
Zomato – https://www.zomato.com/addrestaurant
- God is in the details:
- Fill out the required details such as the restaurant name, city, phone, and opening status.
- Don’t just get your cloud kitchen listed for reviews, instead get listed as a Zomato Partner for online orders to roll in. Get this in motion by filling out a form given in the link above.
- Alternatively, you can give a call on +91-8039654500, and a representative should contact you within some days.
Swiggy – Once you fill out the basic details (restaurant name, name and contact information of the owner, restaurant city), you will be guided to the full Swiggy Partnership Registration Form. Here, you will be required to furnish further details such as a website or an online listing link, type of cuisine served, typical cost for two, the area and location of your kitchen, and the number of outlets. The owner shall also need to be ready with a KYC document; it can either be Aadhar card/ passport/ PAN card/ driving license.
- Sealing the deal:
Zomato – Once you are done with the registration, keep the following things ready:
- Owner’s PAN Card
- Copy of a cancelled cheque
- Online ordering menu
- List of any additional charges to be levied (packaging, delivery, etc.)
Once the details are verified, it may take 2-5 days to get your registration approved and be visible to the public.
Swiggy – After you fill out the form online, Swiggy will contact you with a partnership agreement. Make sure that the hard copies of the following things are handy:
- Cancelled cheque or passbook
- An image of the menu
- Copy of a takeaway bill
Your kitchen will be live on Swiggy sooner than you think!
The Business After
Now that you are open for business, you would want to understand how Zomato and Swiggy work.
Zomato Restaurant Partner
It will help with the order and catalogue management.
Zomato for Business
It helps to add or remove images, reply to reviews, add promotions, and view analytics.
There is no fee to get listed on the platform. It is only when Zomato starts generating direct sales for you that it will want to collect the dues.
You can expect to pay 15-30% commission plus GST, depending on the city of operation, average order value, Zomato exclusivity, etc. Additionally, a 2.5% commission is levied to the customer who orders on the delivery fees. Post-pandemic Zomato has rolled out a zero-commission plan for takeaways!
This app helps to streamline orders, right from preparations to delivery.
It helps to stay on top of customer feedback, revenue, orders cancelled, and trends in real-time.
Swiggy charges a 20-25% commission on the full bill amount, which is inclusive of the GST.
The commission percentage depends on various factors like average order value, order frequency, costs incurred, location, and other such variables.
And voila! You are now registered on the food delivery apps that can help to not only gain visibility but also skyrocket sales.